Property Staging Sydney: Renovation Guide

Property Staging Sydney: Renovation Guide

In Sydney, property staging and styling is a proven sales marketing element, with 98% of top real estate agents believe that styling your property to sell can help achieve a higher sales price. So where do renovations fit into your sales strategy? Where should you allocate your home improvement budget?

Focus on Minimal Outlay for Maximum Return

A quality property styling service should incorporate a full interior advice service for where to spend and save on getting your property market ready. This strategic allocation of budget will create your to do list in order to achieve a beautifully presented interior.


Tired, old homes can be given a makeover with a simple fresh coat of paint. This can not only make your property look more modern and appealing, but it can also seriously increase your property value.  A newly painted home will be worth more and it may also attract a higher number of buyers. If you have an outdated property, for as little as $600 in paint and materials you could be on your way to transforming your home.

Property Staging Sydney: Exterior Paint

The importance of a good first impression on buyers cannot be emphasized enough. And the first impression that potential buyers have of your home is its exterior. It’s vital to make sure that the front of your home is as well-presented as possible. Badly maintained homes or those with a distasteful paint colours will be off-putting to buyers and may well cause them to offer a lower bid or simply look elsewhere. By painting the outer walls of your property, you can increase ‘curb appeal’ and make your home stand out from the neighbours’ houses. Neutral colours are generally recommended because they will appeal to a wider range of potential buyers. Although bold colours can be exciting, they may fall out of fashion or make your home stand out for all the wrong reasons.


Property Staging Sydney: Interior Paint

Making a good first impression with a tidy exterior is important, but the interior of your home should be given just as much attention. Peeling paint inside your home will signify to buyers that you haven’t taken good care of the property and that there may be other problems lurking below the surface. Wallpaper usually turns potential buyers off as well, because it often features busy patterns and makes the house seem outdated. We recommend choosing light, neutral colours for both the interior and the exterior of the home. This is because light colours can open up even a small space, making it appear brighter and larger. Neutral colours can also allow the buyer to visualise themselves living in your home. This helps to depersonalise the home and create a clean slate. We advise against painting entire rooms in bold colours, for the same reasons as above: they go out of fashion or tend to stand out for the wrong reasons.

Property Staging Sydney: Kitchen 

It’s often said that the kitchen is the most important room in the home, acting as the focal point for the family and food preparation. It makes sense, then, that the kitchen would be the focal point for any buyer looking to purchase your property. In fact, research has found that a new kitchen can add 4% more value to your home. So, why is this the case?

For many people, when they buy a home, they want to move in and settle with minimal fuss. There are some buyers looking for a project but, overall, people have busy lives and they’re searching for a property that’s as perfect as they can hope to find. This means that if they suddenly discover the kitchen is in a terrible state and they’re going to have to rip it all out, that may put them off the property entirely. While renovating your kitchen might be a necessary part of selling, it isn’t necessarily a component of the buying process and you may lose many potential buyers with a shabby kitchen.

Update Cupboards:

Do not underestimate the impact of painting kitchen cupboard doors! All too often we see clients throwing perfectly great timber cupboards doors away to refresh with the laminate kitchen doors. The value and integrity of a hardwood cupboard door can not be replicated with a plastic replacement. Sanding, prepping, painting a small to medium kitchen will take you approx three half days. Materials costs approx $800.00.

Update Splashback:

Tiles are one of the cheapest options for transforming that space behind your cooker and benchtops – the splash back. Ceramic tiles start at around $35 per square metre, excluding labour, and can be laid in a day or so. Just remember to choose a serviceable colour and one that is not going to put buyers off.  Cover dated or loud splash back tiles, by going straight over the top with a fresh soft colour option.


Depending on the market you are in, buyers could be expecting stone or engineered stone benchtops in the kitchen. For a market-leading brand like Caesarstone you can expect to pay anywhere from $380 to $560 per square meter, depending on the finish chosen. This material gives you the look and feel of natural stone without the maintenance. It is also more durable and cheaper than its ‘real’ cousin, with granite benchtops starting at around $600 per square metre. If stone is not in your budget, you can find some really affordable timber laminate bench options from your local Bunnings store. For approx $500 you could be transforming your old kitchen feel with a fresh modern benchtop.

For Sydney Property Staging advice or full furniture packages, get in touch to book an interior styling consultation.

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